The Blog Site

If Web sites are the Magazines, then Blog Sites are the daily newspapers and most Dance blog sites just furnish information about dancing. The truth is that a blog is hardly the place where you would want to reach for your credit card. Blogs rely on fresh content. It’s evolving in Hawaii that a dance blog should post at least 2 to 4 new entries a week.

 "The secret to happiness is to put the burden of proof on unhappiness."

Dancing on the Waianae Coast?

Dance blog reader/dancers visit blogs to get fresh information or insight on topics that are current and important to them. The most interesting are the less complicated ones with enough photos to make it more interesting. Dance Blogs tend to be more opinion-based than Dance Web sites.

"I Just Want to Be Your Everything" by Andy Gibb

And we are working on making them more so. They will not be from only one blogger but from many points of view. The real value of blogging isn't the capability of the tool, but the ability for each and every page on the site, each and every article, to invite and display feedback from readers. This is a dramatic difference because it changes a monologue, a "brochure," into a dialogue with reader/dancers.

Indeed, often the most compelling reading on a Weblog are the comments that others leave and the debate that often ensues as people add their two cents and disagree with each other. We have yet to see much of this in our Hawaii blogosphere because most of our reader/dancers are very polite in public. It will take some time to be recognized and used in Hawaii.

"Safety Dance" by Men Without Hats

While there are no laws stating that a site must have certain capabilities to truly be a Weblog, it is nonetheless true that most blogs allow comments, time stamp their articles, show them in newest-to-oldest order, and are not forcing anyone to revisit the site with any sort of frequency.

Summing it up, none can really totally replace the other and both blogs and web sites have their individual very important key roles to play in the marketing success of any dance organization in Hawaii. Dance Web fans think in terms of the old fashion, "instead of" where as Dance Blog fans think in terms of current fashion, "in addition to." The more publicity the club gets the better, especially if it's free.

"Dance, Dance, Dance" by Beach Boys

Does it matter? Who knows? The Shadow knows. (anyone remember that one?) The counter is still your best bet, or you may be just beating your gums. Just don't get into "Store Bought Hits." More differences? You bet!

And as our readership grows, (they are our most important faction,) more reader/dancers will become aware of the differences. The blogs will naturally increase in number. And with counters we will all know which way is the flow. For those that can't cut it, it will be obvious that they are doing no one a favor.

Halloween:
Q. Why is a ghost such a messy eater?
A. Because he is always a goblin.